Case Study 2: VoxMedia Voice Mail
Here at VoxMedia, we’ve built
a voice-controlled voice mail system that not only allows callers to leave
voice messages, but offers a description of our services and contact
information.
We aimed for effortless
usability in our voice user-interface design.
We wanted to create caller experiences that leave positive impressions
of VoxMedia and reinforce our brand image.
We used creative audio production—music, sound effects, and pacing—to
help create that brand image, while at the same time providing non-verbal
user-interface navigation aids.
We
selected and edited audio elements to produce a distinct “sound and feel” for
each functional area of the application and to support the overall theme. We directed the voice actor’s performance in
two prompt recording sessions and mixed the various audio components during
post-production to yield the final prompts.
In our usability and focus group testing, we evaluated the application’s
effectiveness in conveying VoxMedia’s brand—callers’
impressions of us—in addition to gauging how easy and intuitive it is to
use.
Here’s
a real call. What do you think?
VoxMedia
Voice Mail Example Call (wav format
– 1.6 MB)
VoxMedia
Voice Mail Example Call (mp3 format
– 293 KB)